Traditionally in Japan, at the end of the day, a burning ember was covered with ash.
In the morning it was uncovered and used to rekindle a new fire.
This ember, burning quietly beneath the surface, is called, “Uzumibi”

Vision

Bringing the Best of Japan to Empower the World

Bringing the World to Japan

We work to help connect partners and investors as well as visitors and lovers of Japan to the hidden Gems of Japan. We teach foreigners how to thrive professionally, socially and privately in the highest high-context society in the world, and provide the tools needed to build meaningful and fruitful relationship.

Bringing Japan to the World

We help local Japanese companies and artisans bring their gifts to new audiences both here in Japan and abroad. With our expert experience in International Business and cross-cultural communication we can help even the smallest and most traditional businesses navigate the complicated, multi-cultural and multi-lingual International business scene.





Our Story

The World is at a crossroads.

Chaos surrounds us.
People crave change.
Some look only to the past.
Others look only to the future.
Both fail to realize;
The path moving forward doesn’t mean parting from tradition.
But it doesn’t mean getting stuck in it either.

“Uzumibi”
– A burning coal buried underneath the ashes of yesterday.
Waiting to be unearthed and brought to life.

You can’t travel further East than Japan.
For generations, Japan has been the final resting place for the world’s greatest gifts.
This is a land where cultures merge, evolve and refine into something unique .

The Soul of Japan.

It seeks beauty in the simplest elements of nature.
It’s a pursuit of perfection that expresses itself in subtle ways easily missed;
Easily forgotten.

What is the world missing out on if these treasures never come to light?

At some point we collectively forget to unearth the Uzumibi of yesterday.
Yet the embers of Uzumibi lie in wait all around us.
They are not loud, but their quality demands our attention.

Refined. Timeless.
Smoldering embers, waiting to be remembered.
Waiting to be brought back to life.

“Uzumibi” – Reignite the World with the Gifts of our Traditions.